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Home > Non-profits

Maria, Arnold and your organization’s life narrative

Written by Mariam Williams on May 17, 2011 - 1 Comment
Topics: Marketing Strategies, Non-Profits, Small Business, Storytelling

Maria Shriver’s and Arnold Schwarzenegger’s separation has given me two deep thoughts.  One is about fathers and daughters. The other, as follows, is about business:   On The Today Show on May 17, Matt Lauer asked psychologist Gail Schwartz, “What allows a marriage to succeed and what generally ends a marriage after something like this? [...]

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More storytelling lessons from Rick Bragg

Written by Mariam Williams on March 28, 2011 - 0 Comments
Topics: Marketing Strategies, Non-Profits, Small Business, Storytelling

In a presentation entitled simply, “Stories,” Pulitzer Prize-winning journalist and author Rick Bragg led an enraptured audience at the 2010 Idea Festival on a journey from the impoverished foothills of Appalachia to the bustling streets of Manhattan.  With him, we marveled at sacrifices his mother made so he could have an education, laughed at his [...]

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Lessons from NPR’s Snafu

Written by Mariam Williams on March 10, 2011 - 0 Comments
Topics: Marketing Strategies, Non-Profits

When in public and on company time — and as a part of a brand, when, outside of your own home, are you not on company time? — stick to the message.

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Social Media and Fund Raising

Written by Mariam Williams on February 8, 2011 - 0 Comments
Topics: Marketing Strategies, Non-Profits, Social Media

I presented the topic of Social Media and Fund Raising at Fund Raising Professionals of Metro Louisville’s membership meeting on February 8, 2011.  To save time, I focused on how to use social media for development strategies instead of showing all of the possible platforms. In addition to what I presented below, interesting questions/insights included: [...]

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5 Reasons Your Unfunded Grant Proposal Is Not a Loss

Written by Mariam Williams on September 9, 2010 - 0 Comments
Topics: Grant and proposal writing, Non-Profits

You invested serious time and maybe even money in writing an excellent grant proposal, and it wasn’t funded. Here are 5 good reasons your effort wasn’t a waste.

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