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Home > Small-business

Maria, Arnold and your organization’s life narrative

Written by Mariam Williams on May 17, 2011 - 1 Comment
Topics: Marketing Strategies, Non-Profits, Small Business, Storytelling

Maria Shriver’s and Arnold Schwarzenegger’s separation has given me two deep thoughts.  One is about fathers and daughters. The other, as follows, is about business:   On The Today Show on May 17, Matt Lauer asked psychologist Gail Schwartz, “What allows a marriage to succeed and what generally ends a marriage after something like this? [...]

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More storytelling lessons from Rick Bragg

Written by Mariam Williams on March 28, 2011 - 0 Comments
Topics: Marketing Strategies, Non-Profits, Small Business, Storytelling

In a presentation entitled simply, “Stories,” Pulitzer Prize-winning journalist and author Rick Bragg led an enraptured audience at the 2010 Idea Festival on a journey from the impoverished foothills of Appalachia to the bustling streets of Manhattan.  With him, we marveled at sacrifices his mother made so he could have an education, laughed at his [...]

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A reminder of the endless possibilities of digital storytelling

Written by Mariam Williams on June 22, 2010 - 0 Comments
Topics: Marketing Strategies, Non-Profits, Small Business

You don’t reach the same number of people as would on television by advertising online, but online media does help you reach your target audience with two things television doesn’t always allow: creativity and length.

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Lump sum or by the hour?

Written by researchworks on April 18, 2010 - 0 Comments
Topics: Small Business

Charging a lump sum or charging an hourly fee has benefits and risks for both the vendor and the client. Is the lump sum really the best deal for the client?

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How to find grants and write winning proposals

Written by researchworks on April 2, 2010 - 0 Comments
Topics: Academic Writing, Grant and proposal writing, Non-Profits, Research for Business, Small Business

How to find grants and write winning proposals, a slide show presentation

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If you missed Using Storytelling As A Sales Solution, you missed invaluable information on new ways to find and share your business and nonprofit stories. Until we do it again, keep up with storytelling trends and how-tos on our blog.

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